in: Beauty

Foundation Basics: Which Formula is right for you?

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Most women reach for some type of foundation in the morning, whether a liquid or a cream. With countless brands and formulas available in the market, it is understandable if you are overwhelmed by the choices of foundations. From liquids to powders, the collection is vast and confusing and targeted for specific skin types. While a foundation may look great on one, it can be a total disaster on someone else’s skin, which makes choosing the right type even more important.

To make matters even more confusing, we now have BB creams AND CC creams in the market in addition to traditional foundations, and most people don’t know the difference between these. But don’t worry! Today I will take you through all of these formulas, and you will feel more confident the next time you decide to buy a foundation.

Liquid Foundation

Liquid foundation is the most common type of base makeup, and most women have at least one liquid foundation in their stash. There is a good reason why this foundation is so popular: liquid foundations are the most versatile of the bunch. You can get a liquid foundation in a variety of finishes, from matte to sheer to dewy! Additionally, liquid foundations are available in hundreds of shades to suit all skin colors.

A liquid foundation usually offers medium coverage, but you can find high-coverage formulas that cover up all discolorations and irregularities. Most liquid foundations cover up blemishes and spots, but they let your natural skin peek through, which gives it a natural finish.

There are several ways to apply foundation as well; finger tips, sponge and foundation brush. For me, my favorite way to apply a liquid foundation is with a foundation brush , stippling the foundation onto my skin focusing on the cheeks, forehead, and nose. A liquid foundation is perfect for anyone who wants good coverage and is committed to properly blending it before heading out of the house.

Pros:

Liquid foundations are easy to blend, especially for beginners
You can get buildable coverage by layering the foundation and get sheer to full-coverage results
Satin finish liquids will hydrate your skin and keep your skin luminous
Matte finishes are typically favored among oily skin. These formulas help to keep shine under control.

Cons:

In warm and humid weather, your skin may look shiny and oily.
If you are layering up the foundation excessively, you will end up with an unnatural cakey finish.
A setting powder may be necessary, if you want the foundation to stay for the whole day.

Cream foundation

Another popular foundation among women is a cream foundation, but it has a different target audience than liquid foundations. Cream foundations are much thicker, and they provide a heavier coverage that hides most imperfections. These foundations are rich and heavy, much like a hydrating cream, and are more suitable for dry skin types. Anyone who desires a dewy and glowing finish should also opt for a cream foundation as it hydrates the skin to add a beautiful glow. There are techniques to applying cream foundation to have a more sheer effect, but you must have the right tools!

Cream foundations are excellent, but since they are much thicker and heavier, it needs more blending. The best way to use a cream foundation is first, make sure your skin is moisturized. Aplly dots of cream foundation to each check, the forehead and chin area. Next, you will blend cream make-up with a dense brush, such as a Kabuki brush using circular motions. A great tip is to use a setting powder over your cream foundation because sometimes the dense formula tends to set in the creases on your skin, leaving a cakey look. A setting powder helps to prevent this and also makes your foundation last all day long. Don’t like powder? Skip it!

Pros

Perfect for dry or aged skin.
Gives skin a dewy and luminous finish.
It provides heavier coverage than most other types of foundation.

Cons

The heavier texture may look unnatural if not blended properly
It doesn’t last the whole day without a setting powder or spray

BB-cream

BB creams originated from Korea a few years ago and took the beauty market by storm. These multi-purpose creams combine the goodness of foundation, primer, moisturizer, and sunscreen in a neat little tube that can be carried anywhere. You can apply the bb cream like a tinted moisturizer, and it provides sheer coverage to even out the skin tone while hydrating and protecting the skin.

BB cream, or beauty balm, has quickly gained popularity. It is incredibly convenient to use, and many women opt for a BB cream instead of a foundation for everyday makeup. Not only does it provide coverage, but most BB creams have skin-friendly ingredients that rejuvenate and repair the skin over time. Who would have thought makeup can do this! A BB cream is an ideal fix for your daily needs when you want to brighten up your complexion without the hassle of blending a foundation. You can get a BB cream to suit your skin type, and with the wide variety available in the market, you are sure to find one that fits your needs!

Pros

It provides sheer coverage and has a very natural finish
BB-creams combine foundation, moisturizer, primer, and sun protection in one formula, so they are perfect for when you are in a hurry
They have a lightweight formula and won’t clog pores

Cons

A concealer may be necessary if you have blemishes.

CC Cream

CC cream is similar to BB creams, but they have a few differences that set them apart. CC creams have a lighter, whipped-up texture that quickly absorbs in the skin and doesn’t look cakey at all. CC creams provide less coverage than BB creams because they are designed to act as a color corrector to neutralize redness and blemishes. A CC cream evens out the skin tone while looking completely natural, unlike foundations that are often visible on the skin.

CC creams combine moisturizer, primer, foundation, and sunscreen in a formula much like BB creams. Due to the color-correcting properties, a CC cream can work as an excellent primer underneath your foundation! Many companies are now producing CC creams with anti-aging and anti-oxidant benefits.

Pros